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BY THE NUMBERS: The 'Fifty Shades Of Grey' Phenomenon

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fifty shades of grey cast charlie hunnam dakota johnsonYesterday, the the lead actors in the anticipated "Fifty Shades of Grey" adaptation were revealed. 

Author E.L. James tweetedDakota Johnson and Charlie Hunnam will play the roles of naive college grad Anastasia Steele and handsome billionaire Christian Grey.

Given the amount of fantasy casting that followed the news of a film adaptation last year, the decisions didn't receive a lot of great feedback

Last year, James' naughty "Twilight" fan fiction quickly rose among best-selling lists, spiking sex toy sales across the nation.

The "50 Shades" craze transformed the way women were consuming porn with the book becoming the first to sell more than 1 million copies on the Amazon Kindle.

Since its debut, how big has the 50SoG phenomenon become? We crunched the numbers.

70 million copies of the "Fifty Shades of Grey" series have been sold so far in the U.S.

The first book in the series, "Fifty Shades of Grey" became the fastest-selling paperback book ever beating out J.K. Rowling's "Harry Potter" series. 

(Source: USA Today)



$95 million: The amount of money E.L. James earned in the past year.

To put this number in perspecive, James was named the highest-paid author of the year by Forbes ahead of James Patterson ($91 million) and "Hunger Games" author Suzanne Collins ($55 million). "Harry Potter" author J.K. Rowling earned just $13 million in the past year.



$5 million: The amount Universal and Focus features paid for film rights.

In total, ten studios sparred over getting rights to the film adaptation of 50 Shades including Fox 2000, Sony Pictures, Warner Bros. and Paramount.



See the rest of the story at Business Insider

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