The INSIDER Summary:
• James Middleton, 29, is the younger brother of Pippa and Kate, Duchess of Cambridge.
• After dropping out of college, he picked up a reputation for reckless partying.
• Later, he started a cake business that ultimately failed.
• Now, he runs a custom marshmallow company — and seems to be settling down in a relationship.
Everyone knows Kate Middleton because of her dreamy royal wedding to Prince William. And everyone knows her younger sister, Pippa, because of the scene-stealing bridesmaid dress she wore to that wedding.
But fewer people know about the youngest Middleton: 29-year-old James, who's making his way in the business world as the head of a 100% serious, personalized marshmallow company called Boomf.
Here's a look at James's life both before and after his family became quasi-royalty.
James, 29, is the youngest Middleton sibling. He grew up with Kate and Pippa in Bucklebury, Berkshire and attended the boarding school Marlborough College.
It was around this that time news outlets were first reporting Kate and Prince William's budding romance — and James took extreme measures to minimize rumors and chatter.
"I used to be first up in the morning to make sure I could get to the papers and rip out any stories about my sister, so nobody would see them and there would be no conversations about them,"he recently told the Daily Mail.
Source: British GQ, Daily Mail
But school was never James's strong suit. He's dyslexic, and knew that college wasn't for him. So he dropped out of Edinburgh University after one year.
"I knew that that mouthful of academic prescription was not going to do it for me,"he told British GQ. "My dream, which came to me when I was flying back up to Edinburgh after a weekend home, was to build a cake empire."
In 2007, he launched the Cake Kit Company, which provided customers with DIY kits for festive party cakes.
Sadly, James's "cake empire" wasn't to be: The company would eventually dissolve in May 2015.
Source: British GQ, The Companies House
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