The INSIDER Summary: 

• Justin Bieber's stylist Karla Welch launched a new T-shirt line inspired by Bieber's love for white tees.
• The line was originally inspired by Bieber's desire for long white T-shirts — which aren't very common in the marketplace.
• The collection is a collaboration with Hanes and features seven different styles at $30 each.

Trends come and go but the white T-shirt is forever. Justin Bieber knows this, but finding the right one is more challenging than some may realize. Enter his stylist Karla Welch, who stocked up on Hanes’ basics, took them apart and reassembled them with a custom pattern just for him.

“He was so fearless,” Welch told Vogue. [He said], ‘I want T-shirts that are long,’ and they literally didn’t exist in the marketplace. It was a bit of a nightmare.”

A “Purpose” world tour later, Karla is launching her x Karla, her “future vintage” collection of reworked tees with help from the Biebs and inspired by James Dean and other Hollywood cinema icons. Each priced at $30 USD, there are seven different styles and cuts for the choosing: the Crop, Sleeveless Crop, Baby, Crew, Original, Sleeveless and Classic. They get better with wear, wash and time — “You have to commit to this T-shirt.”

Anything Bieber touches turns to fashion gold, so there’s no doubt that the collection will sell out after launching on xKarla.com on August 3.

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